"5% Strategy, 95% Mindset"

Hey, I'm Stavros!

I am driven by the challenge of scaling businesses through a potent combination of strategic digital acquisition channels (performance marketing, digital marketing, growth hacking, SEO), cutting-edge Martech expertise (CRO, A/B testing, digital transformation), and data-driven insights (business intelligence, data analytics, AI).

Collaborations

Partnering with complementary businesses to offer joint webinars, workshops or content.

Non-Profit Support

Pro bono consulting services to non-profit organizations and local business support.

Mentoring & Coaching

Tips, guidance or support for aspiring e-commerce entrepreneurs or digital marketers.

Events & Seminars

Speaker and judging committee member for eCommerce & Digital Marketing events.

My story in a nutshell

Hailing from the vibrant heart of Athens, Thisio, I cultivated a passion for both football and technology from a young age. This duality fueled my 8-year journey at Panionios FC's academy and my pursuit of a degree in Computer and IT Engineering. Upon encountering the world of e-Commerce and Digital Marketing, I identified a compelling challenge – the gap between technology, marketing, and business management. It ignited a fire within me, and I'm here to bridge that very gap.

Academic Backround

Executive MBA in Business & Management

From Alba Graduate Business School on Business Economics, Accounting & Finance, Management in the Digital Era, Design Thinking, Customer Service Excellence, Negotiations & Strategy.

MSc in Management Science and Technology

From Athens University of Economic and Business on Digital Technologies, eBusiness, Operational Research, Business Analyutics, Organizational Studies, Business Strategy & Innovation.

BSc in Informatics and Computer Engineering

From University of West Attica on Low & High level Programming Languages, Software and Hardware Management, Robotic Assemblies, Digital Communication Systems and Networks, IT Systems.

Diploma in Digital Marketing & eCommerce

From National and Kapodistrian University of Athens on eCommerce, Digital Marketing, SEO, CRO, Basic UX/UI, Product Management, Social Media Marketing, Online Consumer Behavior.

Coming Soon: Artificial Intelligence & Machine Learning

Senior Professional Experience

Director Digital Acquisition, MarTech (GR, CY)

November 2022 - Current

Group eCommerce Manager (GR, CY)

November 2019 - September 2022

Digital Marketing & Performance Specialist

January 2018 - November 2019

Performance Marketing Specialist

June 2016 - January 2018

My Publication: Choosing Optimal Omnichannel Coupon Redeeming Options in Multiple Channel Settings

During my master's program, I had the pleasure and honor of working with distinguished scientists with the goal of publishing my thesis in a scientific journal. 'Choosing Optimal Omnichannel Coupon Redeeming Options in Multiple Channel Settings' is a piece of work targeted to solve a common concern for the Retail industry.

Listen to my Podcast!

"Let's Get Digital Podcast" is a series of episodes dedicated to digital marketing & eCommerce news from all around the world. This podcast is powered from www.grow-digital.gr, the leading digital marketing news blog in Greece.

Knowledge-sharing projects

I consider myself as a lifelong learner. I keep an 'always hungry, never satisfied' mindset for learning new things and skills with all the possible ways, giving back to the community!

grow-digital.gr

www.grow-digital.gr is a leading Greek digital marketing news blog, delivering content since 2016.

performance-marketing.gr

www.performance-marketing.gr is the first dedicated Greek niche blog to performance marketing, since 2020.

Let's Get Digital Podcast

Let's Get Digital is a solo-podcast that brings news and insights related to digital marketing & eCommerce, since 2023.

“In the business world, the rearview mirror is always clearer than the windshield.” – Warren Buffett, “The only limit to our realization of tomorrow will be our doubts of today.” – Franklin D. Roosevelt

“In the middle of difficulty lies opportunity.” – Albert Einstein, “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work.” – Steve Jobs

Stavros is one of those infrequent cases of professionals with extreme IT and performance orientation combined with significant business thinking. I would strongly recommend him for any e-commerce project as the “the man for the job”. It was a pleasure working with such a passionate and cooperative individual.

Marios Karamitsos

Digital Marketing Manager @ SLEED

Latest from the blog

SERP Scout is my first SEO Software-as-a-Service (SaaS) Product

From an early age, I possessed a strong inclination to understand the mechanics of various systems. This inherent curiosity motivated my...

Unlocking Hidden Potential: Mastering “Related Searches” and “People Also Ask” for Digital Acquisition

In the ever-evolving landscape of digital acquisition, staying ahead of the curve means understanding the nuances of user intent. As SEO...

The Dead Horse Theory: A familiar feeling for everyone

We've all been there. Stuck in a meeting, pitching an idea that's clearly going nowhere, yet we keep pushing, hoping for a...

Explaining my: It’s 5% Strategy and 95% Mindset [Greek]

I want to apologize to my EN friends & visitors, I started writing this post in Greek by heart and would...

The Uncomfortable Path to Professional Excellence – Doing the Things you Don’t Like

The journey to the pinnacle of any field, be it sports or professional life, is rarely a smooth one. It often...

Evolving & adapting: Sharing my point of view on how to keep track

The importance of adaptability, development, and continuous education in the professional field, and beyond, has been talked about by many -...

FAQ

Got questions? Explore my FAQ section to find the information you need about the purpose of this personal blog.

What are the reasons you created this personal blog/space?
As you know, I have a strong inclination to share information and ideas. While I currently utilize my two blogs and podcast for this purpose, I believe a dedicated platform is necessary to delve deeper into personal topics and projects. I aim to create a space where I can share more intimate thoughts and experiences, as well as effectively showcase my work in a manner that surpasses the capabilities of LinkedIn.
Do you offer professional services in the digital marketing or e-commerce industry?
My current professional focus is dedicated to contributing to an organization as an employee. As such, I do not provide consulting services aimed at generating revenue or expanding market share for external businesses within the industry. Other potential opportunities will be considered on a case-by-case basis.
How do you make money from this blog/space?
This personal blog is offered as a free resource and does not generate any revenue. All content is accessible without charge, and there are currently no plans to implement advertisements or paid subscriptions.
Which is the best way to contact you?
I primarily utilize LinkedIn for professional networking. Feel free to connect with me via a message or connection request on this platform. Alternatively, you may contact me through the contact form provided on this website. I check my email regularly.
Are you able to provide tips, guidance or mentorship to professionals?
I am a strong advocate for the advancement of our industry and the fostering of robust communities where professionals can share experiences, successes, failures, and insights. Subject to the ethical obligations and professional responsibilities owed to my organization, I am pleased to offer guidance and suggestions to both emerging and seasoned professionals and organizations.