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Το “χθες” και το “αύριο” στον εργασιακό τομέα

My sincere apologies to my EN audience for the Greek language; I had to keep the originality of my thoughts 🙂 Στην ηλικία των 12...

How to scrape E-commerce Prices with Screaming Frog and XPATH

For any digital marketer or e-commerce specialist, having up-to-date data on competitors' products is essential. Manually collecting prices, SKUs, or product descriptions is a...

LLM Comparison Case Study: Finding Basketball Stores in Greece – A Deep Dive into AI Response Quality

Discover how different AI models approach the same query with varying levels of detail, accuracy, and practical value. Our analysis of responses from ChatGPT,...

SERP Scout is my first SEO Software-as-a-Service (SaaS) Product

From an early age, I possessed a strong inclination to understand the mechanics of various systems. This inherent curiosity motivated my pursuit of a...

Unlocking Hidden Potential: Mastering “Related Searches” and “People Also Ask” for Digital Acquisition

In the ever-evolving landscape of digital acquisition, staying ahead of the curve means understanding the nuances of user intent. As SEO and performance marketing...

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The Moment We Built an AI Pioneer (With No AI Experience)

Ah, the good ol' days of 2020-2021. Back when...

Why Business Acumen is Important in Performance Marketing

Let's face it, the world of performance marketing can...

My Golden List of Google Ads Scripts and the Reason Why

Google Ads Scripts are essentially small programs written in...

Building a High-Performing Digital Marketing Team in Retail

The retail landscape has undergone a seismic shift, with...

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I am eager to expand my professional network and connect with individuals from all career stages and backgrounds. Please feel free to reach out to discuss shared interests and perspectives.